PWPM Wiki
Website RedesignProject Plan

Website Redesign Project Plan

This is a practical guide to building a project plan for a website redesign project — the integrated document that defines how the project is executed, monitored and controlled, adapted to the realities of redesigning an existing website.

What a Project Plan is

A project plan is the integrated document that defines how the project is executed, monitored and controlled. For the full concept and how it works in general, see Project Plan. On a website redesign project it plays the same role, tuned to this kind of work.

Why it matters for a Website Redesign project

Website Redesign projects live or die on redesigning an existing website. A well-built project plan gives the team a shared, explicit reference for exactly that — reducing ambiguity, aligning stakeholders, and making problems visible early enough to act. Skipping it, or doing it generically, is how website redesign projects drift into avoidable delay and cost.

What to include

  • Scope and deliverables
  • Schedule and milestones
  • Budget
  • Roles and responsibilities
  • Risk and communication approach

Website Redesign-specific considerations

Tailor the project plan to the risks that most often derail website redesign projects:

  • Scope creep
  • Content migration
  • SEO preservation

Example

On a real website redesign project, the project plan would be shaped by redesigning an existing website. In particular, it should explicitly account for the project’s biggest risks — scope creep, content migration, SEO preservation — rather than treating them as afterthoughts.