PWPM Wiki

Mobile App Development Cost Estimate

This is a practical guide to building a cost estimate for a mobile app development project — a forecast of the money required to complete the work, adapted to the realities of building a native or cross-platform mobile app.

What a Cost Estimate is

A cost estimate is a forecast of the money required to complete the work. For the full concept and how it works in general, see Cost Estimation. On a mobile app development project it plays the same role, tuned to this kind of work.

Why it matters for a Mobile App Development project

Mobile App Development projects live or die on building a native or cross-platform mobile app. A well-built cost estimate gives the team a shared, explicit reference for exactly that — reducing ambiguity, aligning stakeholders, and making problems visible early enough to act. Skipping it, or doing it generically, is how mobile app development projects drift into avoidable delay and cost.

What to include

  • Labour costs
  • Material/equipment costs
  • Indirect costs
  • Contingency
  • Estimate basis and assumptions

Mobile App Development-specific considerations

Tailor the cost estimate to the risks that most often derail mobile app development projects:

  • App-store approval delays
  • Device fragmentation
  • Evolving feature scope

Example

On a real mobile app development project, the cost estimate would be shaped by building a native or cross-platform mobile app. In particular, it should explicitly account for the project’s biggest risks — app-store approval delays, device fragmentation, evolving feature scope — rather than treating them as afterthoughts.