PWPM Wiki

E-commerce Platform RACI Matrix

This is a practical guide to building a raci matrix for an e-commerce platform project — a grid mapping tasks to who is Responsible, Accountable, Consulted and Informed, adapted to the realities of launching or replatforming an online store.

What a RACI Matrix is

A raci matrix is a grid mapping tasks to who is Responsible, Accountable, Consulted and Informed. For the full concept and how it works in general, see RACI Matrix. On an e-commerce platform project it plays the same role, tuned to this kind of work.

Why it matters for an E-commerce Platform project

E-commerce Platform projects live or die on launching or replatforming an online store. A well-built raci matrix gives the team a shared, explicit reference for exactly that — reducing ambiguity, aligning stakeholders, and making problems visible early enough to act. Skipping it, or doing it generically, is how e-commerce platform projects drift into avoidable delay and cost.

What to include

  • Activities as rows
  • Roles as columns
  • One Accountable per row
  • Responsible / Consulted / Informed

E-commerce Platform-specific considerations

Tailor the raci matrix to the risks that most often derail e-commerce platform projects:

  • Payment and checkout reliability
  • Peak-load performance
  • Catalogue and inventory data quality

Example

On a real e-commerce platform project, the raci matrix would be shaped by launching or replatforming an online store. In particular, it should explicitly account for the project’s biggest risks — payment and checkout reliability, peak-load performance, catalogue and inventory data quality — rather than treating them as afterthoughts.